Redfern is the founder, president, and publisher of Juju Publishing Company. JuJu published a national literacy magazine and community newspapers in 7 metro markets of South Carolina. He was also the publisher of the Carolina Tribune Weekly Newspaper and the South Carolinian News Magazine. He now serves as the publisher the Catalyst Magazine.
Redfern II served as president of a land use development company which he grew from 5 employees to 600 with service contracts on military installations in 8 states. He was the owner of Alcon Employment Recruiting Services which provided qualified women and minority applicants to major corporate employers.